Bio

JARCOS is a design practice led by João Ferreira, a Brazilian multidisciplinary designer with over 14 years of experience in branding and digital design.

Started in 2011, JARCOS works as both a personal experiment and a collaborative platform, carrying João’s perspective on design: strategic, narrative-driven, and uncompromising in craft. The practice expands through a network of trusted partners who join as projects require.



Over the years, João has collaborated with global studios such as Koto, Konpo, Metalab, Serious.Business and FutureBrand.

Notable projects include the Nubank brand refresh with Koto (2025), the Compsych brand identity with Konpo (2025), the Zellerfeld identity with Serious.Business (2023), and the Avenue fintech identity with iN (2024).

With FutureBrand, he contributed to major projects such as iFood (2021), Fini (2020), and Localiza (2021).


He also led Stone’s card design (2022) and created the VTEX Vision event identity and digital experience (2024).




JARCOS projects have earned international recognition, including 9× Best of Behance and over 44 features, an Awwwards Site of the Day and eight Honorable Mentions, the iF Design Award for GOL Linhas Aéreas, and the Wolda Logo Design Award for Localiza.


His work has been featured in Communication Arts, World Brand Design, and Mindsparkle Mag, reinforcing a practice that adapts in scale but remains constant in its intent to cut through complexity and give brands clarity, meaning, and presence.

Experience

SUE
Soon

JARCOS
Independent Designer · 2011 - Present

Koto
Sr. Designer Freelancer · 2025 -

Metalab
Visual Designer Freelancer · 2024 -

Serious.Business
Digital Design Lead · 2022 - 24

FutureBrand São Paulo
Designer Freelancer · 2019 - 22

Estudio86
Designer · 2017 - 18

Recognition and Features

Adobe Behance
Confido · Best of Behance

SM2 · Best of Behance

Where · Best of Behance

DEF · Best of Behance

MissionZero (with Serious.Business) · Best of Behance

Avenue Type System (with Plau) · Best of Behance

Avenue Branding (with iN) · Best of Behance

O Globo (with Asia) · Best of Behance
And +35 features in Graphic Design, Adobe Illustrator, Adobe InDesign Galleries

Awwwards
DEF · Site of the Day

Ascon (with Serious.Business) · Site of the Day

VTEX Vision · Honorable Mention

Estrela Urbanidade · Honorable Mention

TangerinaDS · Honorable Mention

36ZeroVision (with Serious.Business) · Honorable Mention

HappyOps (with Serious.Business) · Honorable Mention

Quivo (with Serious.Business) · Honorable Mention

Rudy (with Serious.Business) · Honorable Mention

Yuri (with Serious.Business) · Honorable Mention

Design Awards
The Fini Company (with FutureBrand) · Brasil Design Awards · Shortlist

Localiza (with FutureBrand) · Wolda Logo Design Award

TangerinaDS (GOL Linhas Áereas) · iF Design Award

Publications / Features
Celero · Communication Arts · Mindsparkle Mag

SM2 · Mindsparkle Mag

DEF · Codrops Feature

DEF · Orpetron · Site of the Day

VTEX Vision · Orpetron · Site of the Day

Estrela Urbanidade · Orpetron · Site of the Day

MissionZero · Morre.dsgn

Education

Centro Universitário Belas Artes de São Paulo
Technical course in brand asset management
Brazil · 2016 - 17

Faculdade das Américas
Design Technologist with emphasis in Graphic Design
Brazil · 2018 - 19

Aprender Design
Decoding Identities
Remote · 2025