JARCOS is a design practice led by João Ferreira, a Brazilian multidisciplinary designer with over 14 years of experience in branding and digital design.
Started in 2011, JARCOS works as both a personal experiment and a collaborative platform, carrying João’s perspective on design: strategic, narrative-driven, and uncompromising in craft. The practice expands through a network of trusted partners who join as projects require.
Over the years, João has collaborated with global studios such as Koto, Konpo, Metalab, Serious.Business and FutureBrand.
Notable projects include the Nubank brand refresh with Koto (2025), the Compsych brand identity with Konpo (2025), the Zellerfeld identity with Serious.Business (2023), and the Avenue fintech identity with iN (2024).
With FutureBrand, he contributed to major projects such as iFood (2021), Fini (2020), and Localiza (2021).
He also led Stone’s card design (2022) and created the VTEX Vision event identity and digital experience (2024).
JARCOS projects have earned international recognition, including 9× Best of Behance and over 44 features, an Awwwards Site of the Day and eight Honorable Mentions, the iF Design Award for GOL Linhas Aéreas, and the Wolda Logo Design Award for Localiza.
His work has been featured in Communication Arts, World Brand Design, and Mindsparkle Mag, reinforcing a practice that adapts in scale but remains constant in its intent to cut through complexity and give brands clarity, meaning, and presence.
Experience

SUE
Soon

JARCOS
Independent Designer · 2011 - Present

Koto
Sr. Designer Freelancer · 2025 -

Metalab
Visual Designer Freelancer · 2024 -

Serious.Business
Digital Design Lead · 2022 - 24

FutureBrand São Paulo
Designer Freelancer · 2019 - 22

Estudio86
Designer · 2017 - 18
Recognition and Features
Adobe Behance
Confido · Best of Behance
SM2 · Best of Behance
Where · Best of Behance
DEF · Best of Behance
MissionZero (with Serious.Business) · Best of Behance
Avenue Type System (with Plau) · Best of Behance
Avenue Branding (with iN) · Best of Behance
O Globo (with Asia) · Best of Behance
And +35 features in Graphic Design, Adobe Illustrator, Adobe InDesign Galleries
Awwwards
DEF · Site of the Day
Ascon (with Serious.Business) · Site of the Day
VTEX Vision · Honorable Mention
Estrela Urbanidade · Honorable Mention
TangerinaDS · Honorable Mention
36ZeroVision (with Serious.Business) · Honorable Mention
HappyOps (with Serious.Business) · Honorable Mention
Quivo (with Serious.Business) · Honorable Mention
Rudy (with Serious.Business) · Honorable Mention
Yuri (with Serious.Business) · Honorable Mention
Design Awards
The Fini Company (with FutureBrand) · Brasil Design Awards · Shortlist
Localiza (with FutureBrand) · Wolda Logo Design Award
TangerinaDS (GOL Linhas Áereas) · iF Design Award
Publications / Features
Celero · Communication Arts · Mindsparkle Mag
SM2 · Mindsparkle Mag
DEF · Codrops Feature
DEF · Orpetron · Site of the Day
VTEX Vision · Orpetron · Site of the Day
Estrela Urbanidade · Orpetron · Site of the Day
MissionZero · Morre.dsgn
Education
Centro Universitário Belas Artes de São Paulo
Technical course in brand asset management
Brazil · 2016 - 17
Faculdade das Américas
Design Technologist with emphasis in Graphic Design
Brazil · 2018 - 19
Aprender Design
Decoding Identities
Remote · 2025

